Mel Marshall: The Tech Behind Adam Peaty’s Breaststroke Success
How tech hones talent: Adam Peaty coach Mel Marshall opens up on how Athlee’s analytical abilities can build breaststroke winners.
Competitor Swim: The Power of Custom: Transforming Your Swim Facility with Competitor Products
From custom lanes, backstroke flags and Elite Stor-Reels, Competitor puts the power of design directly into the hands of swim facilities, teams, and coaches.
Lewis Pugh Completes 60-Mile Shark Swim Around Martha’s Vineyard
Pugh became the first person to swim around Martha’s Vineyard — a nearly 60-mile journey done over 12 days in 47-degree waters while facing tough conditions.
Mental Toughness Meets Technical Feedback
What If Your Swimmers Could See Their Pace—Every Lap, Every Rep?
The Elite BP450: Elevating Access with Unmatched ADA Compliance and Comfort
The Elite 450 delivers enhanced comfort, unmatched durability, and effortless operation for individuals with mobility challenges.
Ditch The Nerd, Go With Neon
The Neon Pace Clock is designed to be the best practice tool in the water. It’s powerful, intuitive, and ready to go straight out of the box.
This Isn’t Just Swim Lessons. It’s a Career. A Mission. A Movement.
Now is the time to build your own swim academy.
Decorated Swimmer Finds New Home with Swimwear Brand, Marking Key Moment In Resilient Career
deboer swim proudly announces a groundbreaking partnership with two-time Olympian, three-time Olympic medalist, and World Champion swimmer Hunter Armstrong.
How Come Many Swimmers Don’t Do This? The Untapped Business Hiding in Our Sport
We spend years mastering the water, pushing through pain, and there is a great future in swimming after you finish the race.
Leave Rivals in the Shade—Neon Pace Clock Dominates Sunlit Practices
Whether you’re running an outdoor summer practice under blazing sunshine or a high-intensity winter workout inside, one clock now does it all.
Sporti Celebrates Summer With A Nostalgic Nod To Summer Camp
Inspired by timeless New England summers, the Sporti Summer Camp Collection evokes the joy of foraging for seashells, rocks, or berries in your favorite suit.
deboer swim Announces Sponsorship of Olympic Gold Medalist Brooks Curry
The partnership further solidifies deboer swim’s presence in the elite swimming community and their commitment to supporting athletes striving for excellence.
The Secret To Fast Swimming: It’s More Than You Think
The next time you dive into a pool, take a closer look at the lane lines. They might just be the unsung heroes behind your best times.
Competitor Swim: Built in America. Trusted Worldwide.
At Competitor, we take great pride in the fact that our racing lane lines are expertly made by hand in the United States—and always have been.
Making It All Clear: How Coach Braden Holloway Goes Beyond The Surface To Boost Improvement
Holloway shares insights into how he scouts future swimmers and the ways in which he mixes up his training programs to get the best out of every athlete.