Learn to Swim

Everyone Says “Keep Your Legs Straight”… But Is It True?

The best free kick is neither completely stiff nor excessively bent. An efficient flutter kick comes from the hips, with a natural, slight bend at the knees.

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This One Breathing Mistake Is Ruining Your Freestyle Swimming

While many swimmers focus on turning their head correctly, they often overlook another important part of the stroke: the leading arm.

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Six Reasons Why You’re Getting Tired So Quickly While Swimming

Many people assume they are simply out of shape, but in most cases, fitness isn’t the main problem. The real issue is inefficient technique.

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Why Water Enters Your Nose or Mouth While Breathing in Freestyle

Beginning to exhale while your head is underwater helps you in taking one quick, relaxed inhale instead of trying to exhale and inhale at the same time.

The Top 3 Mistakes That Kill Swim Schools — And Why None of Them Have Anything to Do With Swimming

The most expensive mistake in this industry is made before the first lesson is ever taught.

Should You Breath On One or Both Sides In Freestyle?

Bilateral breathing is a valuable skill that every swimmer should learn, though it might not always be the best option when it comes to racing.

Cullen Jones, Lilly King, Summer Sanders Among Interviews in “When Everyone Swims” Documentary

The documentary “When Everyone Swims” highlights the urgent need for water safety education, featuring Olympians and community advocates.

More Learn to Swim

Every Swimmer Started in a Swim Lesson. So Why Are We Leaving That Business to Everyone Else?

The swim lesson industry is at an inflection point. Demand is growing. This is your future business.

Growing the Base: What We Know About Families Who Don’t Swim, and How to Change It

Getting kids in the water from nine months through their teen years improves both safety and skill in a sport many of us value.

AI Can’t Teach a Baby to Swim: Why the Next Wave of Millionaires Will Come from the Pool

The next generation of entrepreneurs, millionaires, and change-makers will come from the learn to swim industry.

Student-Athletes — Your Swimming Career Doesn’t Have to End After College

Every year, thousands of student-athletes reach the end of their college careers and face the same question: What’s next?

Carolina Swims Foundation Announces Partnership with H&L Swim Academy

Carolina Swims Foundation is a 501 (c)(3) non profit that has been providing monthly free swim lessons to children in foster care since 2016. 

The Swim School Market Is Booming — Will You Be the One to Lead?

FINTASTIC is looking for a passionate operator; a swimmer, coach, or parent — ready to transform their love for the sport into a meaningful career.

Podcast: Swimmers Have A Superpower That Is Rocket Fuel For Business

In this podcast, we sits down with Nimrod Shapira, a man who embodies the discipline of swimming, turning it into entrepreneurial rocket fuel.

Podcast: Swimming’s Untapped Business Worth Millions

What if I told you the biggest business in swimming isn’t a tech suit or a sponsorship deal — it’s the lane next to the one you’re training in?