Colorado Time Systems Introduces CTS AquaSync™ for Real-Time Aquatic Live Streaming
CTS AquaSync™ transforms how swimming, diving, and water polo competitions are viewed by seamlessly synchronizing official competition data with live video.
Every Swimmer Started in a Swim Lesson. So Why Are We Leaving That Business to Everyone Else?
The swim lesson industry is at an inflection point. Demand is growing. This is your future business.
The Hidden Stroke Errors Slowing Swimmers Down
Every swim coach has seen it: a stroke that looks good on video, yet somehow the swimmer still isn’t moving as fast as they should.
deboer Launches Athlete-Designed Training Collection with Olympic Champion Torri Huske
Where performance meets creative expression.
Charting a Sustainable Path: Malmsten’s Commitment to a Greener Future
Malmsten has long prioritized the creation of resource-efficient products and services, always striving to minimize our ecological footprint.
Nitro Swimming and deboer Announce Strategic Partnership Beginning Fall 2026
Greenstein, deboer co-founder: “It is clear that Nitro Swimming shares our belief in what’s possible when athletes are supported the right way.”
Sporti Launches New Farmer’s Market Collection
Inspired by the color and energy of open-air stands, the Sporti Farmer’s Market Collection brings a lively take on swimwear.
BEST Swim Training Announces Swim Technique Clinic Series Led By NCAA All-American Andrew Taylor
BEST launches swim clinic series focused on technical skills, race strategy, and championship habits led by SEC Champion Andrew Taylor.
Staying Afloat Before the Season Starts: The Work Most Swim Leagues Don’t See
When systems are inconsistent, things can slip through the cracks. Missed screenings. Expired background checks. Incomplete documentation.
deboer and Caeleb Dressel Launch Dressel Speed 1.0
deboer announces the launch of the Dressel Speed 1.0, the first racing suit designed in collaboration with Olympic Champion Caeleb Dressel.
A3 Performance Signs 2x Olympian, Phoebe Bacon, as Its Newest A3 Athlete
Known for her exceptional technique, powerful kick, and competitive drive, Bacon has continued to establish herself as one of the nation’s top backstrokers.
From Monofins to Modern Training, FINIS’ 30-Year Playbook for Better Technique
This conversation is for coaches, board members, and parents who care about keeping swimmers improving, families engaged, and teams running smoothly.
Where Races Begin: The Engineering Behind Anti Wave Starting Blocks
Anti Wave SuperBlock 800 with 5 Point Moveable TrackStart – FINA World Cup Event.
What Do Swimming Pool and Lane Line Markings Mean?
Pool and lane line markings improve safety, support performance, and help your facility meet competition standards.
Anti Wave Racing Lanes: More Than Five Decades of Engineering Calmer Water for Faster Swimming
Anti Wave MAXI Racing Lanes, 2018 Commonwealth Games, Gold Coast, AUS.
