Ryan Lochte, the 11-time Olympic medalist and swimming star, reveals more of himself in his longest trailer yet as we near the premiere of his new reality show series, What Would Ryan Lochte Do, April 21st on E! 10pm/9pm central.
Ryan Lochte crying over the support he’s gotten from his family.
SwimSwam went on the record early stating we expected to see the E! series reveal Lochte’s vulnerable side, that the series will actually dig into real moments. The longest What Would Ryan Lochte Do trailer shows Lochte becoming emotional, tearing up over the support his family has given him over the years. Lochte cries saying:
“I did something I thought I would never be able to do…and having my family there to support me was…everything.”
The promo video revealed additional narratives we can expect to see over the series:
Ryan’s mom, Ike Lochte, new to the media spotlight, slipped and said her son goes out on one-night stands. She was being truthful in many respects, but it appears the context of the statement was that she’s encouraging him to have a real relationship with women. The media, of course, ran with that one statement, worldwide. Lochte and his mom hit the topic head-on in the series, and encouraging Lochte to find a healthy relationship also appears to be an ongoing theme.
Sister Kristen Lochte, who has actually been a background advisor to her brother for years, appears in the series as well, adding tough love. Older sisiters often don’t hold back, telling it like is, and Kristen delivers here.
Lochte’s mom and his oldest sister will provide context to the series and help to ground Lochte as a human being and not simply a brand, the Lochte brand, with “The Lochte Edge” that has gotten so much buzz.
Yes, we can all expect the crazy-fun side, the narrative that will drive the reality series machine, but E! has been producing these series for years, and they are well aware they have to emotionally hook the audience for them to stay. What Would Ryan Lochte Do will deliver on all levels, and the world will tune-in.
Plenty of cringe-worthy moments. Still can’t tell if the childlike/dumb jock persona is real or affected, but either way, he’ll fit right in on “E” channel, from what I can tell. I hope they include a lot of swimming coverage, but, being “E” and not ESPN, and given this trailer, I’m not holding my breath.
But he already is “rich” and fairly “famous”. Twenty-eight year olds don’t typically have the kind of money he has.
He’ll become more famous and richer. We swim fans know who he is, but I doubt that 20% of the buying public knows who he is.
I do my own surveys sometimes and ask folks if they know who “so and so” is the results are surprising. I polled a bunch of folks regarding a world champion and gold medal winning swimmer and they were literally clueless.
I think Lochte is well above 20% at this point, though that may have a lot to do with the buzz from this show. Lately, the questions I get asked the most about by my muggle friends are about WWRLD and Phelps on the Haney Project. It’s making the sport more relevant and relatable to the rest of the world. That’s ok in my book.
He’s gonna get rich and famous, just watch.
If the bozo Kardashians can do it, Ryan can too. At least he is a very accomplished, world class athlete and money can’t buy that. You have to work for it.
This is gonna get interesting.
Go Ryan!
Bad idea jeans.
Painful. It’s all up from here if there is an interview next about a pet cat and that cats are really awesome pets.
A reality show is what Ryan wanted, and a reality show is what Ryan got. Wishing you the best, kiddo.
oh good God – this is awful
emphedence?