Nathan Adrian Stars in ‘Fighting Spirit’ Modelo Commercial

Three-time Olympian Nathan Adrian was the star of one of Modelo’s “fighting spirit” commercials aired on television Monday night.

You can see the extended version of the ad on YouTube:

https://www.youtube.com/watch?v=p6kTskV7FaQ&t=93s

The Mexican-based brewery company has a “fighting spirit” series that features people who have overcome obstacles to achieve success. For Adrian, he described his diagnosis with testicular cancer in the winter of 2018, mid-Olympic cycle.

After undergoing treatment, Adrian was cleared to train under supervision in February 2019 with his sights still set on making the 2020 Tokyo Olympic team. He shared that his PET scans came back negative for cancer cells in April.

“I do feel like I got stronger going through this. You don’t know how you’re gonna react to learning about your mortality until it honestly happens.

“Having a fighting spirit means doing everything that you possibly can do in order to give yourself the best chances of winning. When I sit down and look back and say ‘did I do everything that I possibly could have done to achieve my goal, to achieve success?’ I get to look myself in the mirror and say ‘yeah.”

While Modelo is not one of Adrian’s sponsors, he has worked with the company before. He teamed up with them earlier this month to raise money for first responders who have been at the forefront of fighting the coronavirus pandemic:

32-year-old Adrian has made three Olympic teams and is getting ready to compete for a spot on his fourth U.S. Olympic team, pending the results of the U.S. Olympic Trials in mid-June. The 8-time Olympic medalist has earned a total of 5 Olympic gold medals throughout his career so far. He won bronze in both the 100 free and 50 free at the Rio 2016 Olympics alongside gold medals in the 4×100 free relay and 4×100 medley relay.

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Christina OM
3 years ago

Does anyone else see the irony? Alcohol is a carcinogen.

Angel
3 years ago

Notice how the commercial does not mention the US Olympic Team. It only states “he qualified for his country.” More “woke” trash.

Admin
Reply to  Angel
3 years ago

Lol no it’s because they’re not an Olympic sponsor, and the USOPC/IOC are very aggressive in their lawsuits toward non-Olympic sponsors using the word “Olympic.”

formerswimmer
Reply to  Braden Keith
3 years ago

yeah i work in that field, so unless you are an official sponsor you cant say olympics, team usa, go for the gold, etc. It’s wild how much power they have.

Billy
3 years ago

Now I know what beer to get while watching the trials. Cheering for you, Nathan!

BBL
3 years ago

Was watching the NBA Playoffs and went to the kitchen and heard them say “Nathan Adrian” and I ran back to the TV and was so happy. It’s so great to see such an inspiring individual have his story told with such a popular brand

swimgeek
3 years ago

Legend

Jswimmer
3 years ago

Nice message, but would have preferred to see it come in the service of a different type of sponsor particularly given that Nathan Adrian is represented by the same agency as Michael Phelps.

owlmundo
3 years ago

articulate

Hswimmer
3 years ago

A man with good taste that’s for sure

About Annika Johnson

Annika Johnson

Annika came into the sport competitively at age eight, following in the footsteps of her twin sister and older brother. The sibling rivalry was further fueled when all three began focusing on distance freestyle, forcing the family to buy two lap counters. Annika is a three-time Futures finalist in the 200 …

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