Courtesy: Kiefer Aquatics, a SwimSwam partner.
BLOOMINGTON IL [April 29, 2025] – Kiefer was recently featured in a TV show and now streaming segment on the program “World’s Greatest”. World’s Greatest is a nationally syndicated television series that researches thousands of businesses each year to determine which are the best of the best in their industry.
The segment feature on Kiefer – now available to stream online – provides an inside look into Kiefer’s origins, values, and shows why Kiefer remains as a trusted source in the aquatics community over its 75-year history. Kiefer is experiencing a resurgence as it continues to invest and innovate in servicing swim teams, lifeguard programs and aquatic facilities.
🎥 Watch the full feature here:
“We’re honored to carry forward Adolph Kiefer’s vision and commitment to service,” said Jon Muir CEO . “We continue to invest and evolve our services approach and operations through e-commerce, retail stores, sales reps and at swim meets across the country.”
Beyond providing a wide selection of products combined with value and in-house customization services, Kiefer is also increasingly known for its partnership approach – working closely with its customers and teams as well as others in the industry – to ensure reliability and value.
“To be named one of the World’s Greatest is more than a milestone,” said Amy Johnson, VP Sales at Kiefer. “It’s recognition of the hard work, heart, and a team that truly believes in what we do.”
The World’s Greatest segment featuring Kiefer originally aired on local cable and satellite TV providers nationwide and is now posted on Kiefer’s YouTube channel.
About Kiefer Aquatics
Kiefer Aquatics is the leading distributor serving lifeguards, swim teams, aquatic facilities and learn to swim programs in the U.S. Kiefer also operates as The Lifeguard Store to ensure products and custom programs remain specialized supporting lifeguards and water safety programs.
Kiefer was founded in 1947 by Adolph Kiefer – US Olympic Gold Medalist, WWII Navy Instructor, and aquatics industry pioneer. Kiefer’s legacy of service, selection, value and performance continues to propel us today.
To learn more about Kiefer, visit www.kiefer.com
To learn more about The Lifeguard Store, visit www.thelifeguardstore.com
