Introducing The Definitive Tokyo Olympic Swimming Guide By Swimming Stats

This is an ad-free, one-off, 170-page editorial guide. 

Swimming Stats and SwimSwam are proud to present our definitive Tokyo 2021 Olympic Guide, which will provide all of the information you need to follow along with the swimming events at the upcoming Olympic Games.

The guide has been in development over the past few months, and we can assure you that there’s nothing out there quite like this in the sport. This tool is invaluable for global media who will be covering the swimming portion of the upcoming Olympic Games.

As we’ve noticed growing interest in swimming statistics, projections, historical rankings and records via the Swimming Stats by SwimSwam Instagram page, this guide will be an indispensable tool for your use as the swimming events unfold in Tokyo, beginning July 23.

Inside the guide you will find detailed stats about Olympic swimming history, along with the top 16 athlete profiles in each event—including open water events—as well as historical rankings and records, all-time tables, trivia, etc. Each event is covered in 3-4 pages, with the guide totalling 170 pages.

It is highly recommended for those who will be working on Olympic coverage (press, media, commentators, coaches etc.), as well as for swimming nerds around the world.

This is a result of years of hard work and dedication. Most of the data and information available in this guide is not accessible anywhere else. It is a truly prime product like none other in swimming market.

The guide can be yours for a one-time payment of $199 (USD). You can buy the guide here.

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YoungLukas
3 years ago

How do I apply for the competition please

ooo
3 years ago

Is David Popovici forcing a complete rewrite of this ?

John A
3 years ago

Someone set up a go fund me link so that one of us can own this and report back

Reply to  John A
3 years ago

…made me laugh…

The unoriginal Tim
3 years ago

Maybe this will help certain announcers call races better and not focus on one person who they have heard of becuase they are from their country.

Greg
3 years ago

Is it like an actual book or is it something I can access only online?

Swimmer
3 years ago

So lets say you sell it to 200 media teams around the world, you earn 40K. Add it in ~1000 coaches and swim nerds that are willing to pay that price and you sell 240K which is a good profit considering the fact that it probably cost you way less to create it.
But isn’t it better to reduce the price to let’s say $30-$40? No doubt in my mind that you’ll have at least 10K people buying at that price. More people will enjoy it and you will make more profit.
Something about your target audience doesn’t really make sense to me.

Is the goal here for it to be exclusive?

Last edited 3 years ago by Swimmer
Frankie 5 Angels
Reply to  Swimmer
3 years ago

Must be banking on NBC and other broadcasting networks/newspapers to buy several for their employees. They could reach 100 just on media sales as the media company will just expense it

Unknown Swimmer
Reply to  Swimmer
3 years ago

The program guides for the casual fans would likely be much closer to that price range. As noted, this is geared towards the production/broadcast/media crowd that needs much more detailed backgrounds. For those companies, $200 is well worth the investment, and they probably could’ve sold it for more.

Spectatorn
Reply to  Swimmer
3 years ago

Maybe fan discount after OG if there is extra inventory? 🤣

Swimmer
Reply to  Spectatorn
3 years ago

It’s all online

Frankie 5 Angels
3 years ago

planned to buy it until I saw price. 40 is probably the sweet spot even though that’s a little pricey. For comparison Phil Steele College Football Guide is 20 bucks and loaded with stats etc for a junky.

Old Man Chalmers
3 years ago

does it have historical RTs for each swimmer for rowdy’s sake?