Industry

NCAA Reduces Suspension For Street Drugs; Requires Strength Coaches to be Certified

The NCAA’s Division I member institutions have approved several major rules changes.

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Eugene Godsoe First U.S. Sponsored Swimmer for Mizuno; Announces With New, Original Song

Eugene Godsoe had a big day on Wednesday, as he announced a new partnership and released an original song.

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Lochte to Be Featured in Macy’s ‘American Icons Campaign’

Ryan Lochte is being featured in one of Macy’s most ambitious marketing campaigns to date.

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Beautiful Swimming Sculpture Carved From One Piece of Wood

Artist Stefanie Rocknak created this stunning sculpture from one piece of wood.

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Jolyn Swimwear Underwater Photo Vault

Courtesy of Jolyn Swimwear & Clothing Company, a SwimSwam partner Jolyn Swimwear is seen on pool decks and in the…

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USA Swimming Foundation Adds Boy Scouts of America to Affiliate Coalition

“The USA Swimming Foundation is pleased to welcome the Boy Scouts of America to our Affiliate Coalition to help promote the Make a Splash initiative,” said USA Swimming Foundation Executive Director Debbie Hesse.

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Media accreditation process opens for 2014 Youth Olympic Games

More than 3,600 young athletes, ages 15-18, representing more than 200 National Olympic Committees are expected to compete at the 2014 Youth Olympic Games, to be held August 16-28, in Nanjing, China.

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Great Coaching Opportunity at YMCA of Central Florida to Build World Class Program with Rowdy Gaines

Courtesy of YMCA of Central Florida A unique opportunity to work with the best in Aquatics, Rowdy Gaines a three…

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SwimOutlet.com Launches Redesigned E-commerce Site

The nation’s biggest online aquatics retailer has launched its first-ever site redesign, creating a fresh new look and adding dozens of new features to further improve the site experience and position itself for continued growth in the aquatic category.

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76 Life Time Fitness and Life Time Athletic locations to offer U.S. Masters Swimming programs

“This partnership is a win-win for both Life Time and USMS,” says Alicia Kockler, Life Time’s director of aquatics.

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Competitor Lane Lines to Be Official Lane Lines of USA Swimming Through 2016

COLORADO SPRINGS, Colo. – USA Swimming today announced a new partnership with Competitor Swim, the leading manufacturer of lane lines…

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Four U.S. Olympians Part of USO Handshake Tour

U.S. Olympic swimmers Ryan Lochte (Daytona Beach, Fla.), Tyler Clary (Riverside, Calif.), Claire Donahue(Lenoir City, Tenn.) and Micah Lawrence (Pflugerville, Texas) will take part in the USO Handshake Tour at Camp LeJeune on Saturday in Jacksonville, N.C.

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Dolfin Signs World Champion Michael Klueh

Jim Korth, President of Dolfin (Jade Swimwear, LP) and Mark Schubert, Director of Technical Development, recently announced the signing of Michael Klueh as a member of its Athlete’s Advisory Board.

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Michael Phelps’ Coach Bob Bowman: The 6 Characteristics of Champions

If you are a swimmer, swim-parent or swim coach, this is a must-see video. NBAC Coach Bob Bowman delivers a powerful message.

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Arena Signs Three-time Gold Medalist Rowdy Gaines

“Having an ambassador like Rowdy is an incredible asset for us as we work to not only raise our brand profile, but also to grow the sport of swimming,” said Tim McCool, Vice President and General Manager of Arena North America.

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