This Russian video teaser is fun, featuring Ryan Lochte, Nathan Adrian, Florent Manaudou, Vlad Morozov, James Magnussen, Egeny Korotyshkin and Michael Phelps.
Wait. What? Why is Phelps in the video?
It must be blind-hope he’ll attend and aggressive marketing. A World Championships with Phelps competing would boost TV-ratings and attendance.
Interestingly, the video was released March 25th of this year. ย I suppose Phelps attending Worlds was still in question, though chances were clearly slim at that time.
Phelps ended that idea at the Pro Swim Series in Mesa in April, stating definitely he will attend U.S. Nationals in San Antonio, Texas, August 6-10.
Also, as reported May 23nd, James Magnussen, featured in the video, is out of the 2015 World Championshipsย due to shoulder surgery scheduled in early June.
The top 7 female swimmer video is much better. ๐
Nice to see the Russians trivialising both sexes in equal amounts. In all fairness both videos are quite good, despite being way off topic!
The gay male audience is tiny compared with the general female audience; they’re targeting women if anything.
You need to be more subtle if you are targeting the female audience, at least the Western one
You’re right. I didn’t read the article. just watched the video. I am a fan of team France but I will cheer for Lochte and Ledecky, my favorite American swimmers
You’re right. I didn’t read the article. just watched the video. I am not a fan of team France but I will cheer for Lochte and Ledecky, my favorite American swimmers
Brilliant Luigi! Gay people who enjoy competitive swimming are now going to tune in more because of a video of swimmers in suits. Maybe it just to enjoy the swimming!
If you read anything derogatory in my comment, you are wrong
Looks to me like it’s targeting the gay audience
Actually, while watching it, I thought it was a video on male models who happen to swim. I think the direction was all wrong.
Ughhhhhh That would suggest to me the direction was spot on! Keep ’em coming!!!!
I agree with you but not for the world championships.
Again, and since I see I have been downvoted here, for the sake of clarity: my comment was not derogatory, it was just a comment on the visual language they chose, matter-of-fact, without any negative implications.
Luigi, I’m gay, and I’m not offended! ๐
Then you are a clever fella
So this is the official teaser video? Phelps and Magnussen will not even compete there.
Did you even read the article?!
Will be cheering for USA Swimming, hopefully the team will get over the bad phase that they’re going through for the last couple of years! Great swimmers!
This is actually about the top 7 sexiest swimmers. ๐