Non College

Michael Phelps’ Under Armour Ad Named Best of the Year 2016

Under Armour ad “Rule Yourself” featuring GOAT Michael Phelps has been named the best of 2016 by Adweek. The agency behind the ad was Drog5, and the director was Martin de Thurah.

Koch, Lacourt, Cseh to highlight Euro Meet Luxembourg in January

2017 EURO MEET January 27th-29th, 2017 D’Coque Aquatic Center in Luxembourg Meet Site Start Lists/Results Live Streaming After the confirmation…

Blueseventy Swim of the Week: Le Clos Back On Top At SC Worlds

Disclaimer: BlueSeventy Swim of the Week is not meant to be a conclusive selection of the best overall swim of…

On Coaching Sabbatical, Cotterell Denies $1 Million Chinese Contract

Might we see storied Australian coach Denis Cotterell reacquainted with past protege Sun Yang of China?

Coleman’s Carpool: Why Michael Andrew Loves Video Production

Throughout the whole short course world champs, Michael Andrew was vlogging and documenting his travels and experiences abroad and with Team USA.

तैराकों को स्वयं को Demotivate करने वाले विचार को छोड़ने की जरूरत है

इसमें कोई संदेह नहीं है की एक सफल तैराक को पोडियम तक जाने तक का सफ़र उसके मानसिक धैर्य के…

Superior Results from Data-Driven Coaching

Coaches all over the world are finding innovative technologies to integrate into their programs in order to collect information and increase their swimmers’ engagement and accountability.

Judge Dismisses Charges Against Teacher Accused of Distributing Drugs

All charges in a case against Massachusetts high school swim coach Elizabeth Backler have been dropped, according to the Boston Globe. Backler had been accused of giving drugs to a former student.

Vote for the Russian Swimming Federation’s People’s Choice Awards

Look here to vote for the Apollo and Aphrodite Awards, the people’s choice awards of the Russian Swimming Federation.

Olympian Ryan Held’s Inspirational Secret Santa Gift Goes Viral

You never know what you’ll receive from a Secret Santa.

Aussies See Windsor Performances As Positive Tokyo 2020 Springboard

The Australian contingency saw glimmers of hope for Tokyo 2020 with such performances as Brittany Elmslie’s 100m freestyle gold medal.

Mitch Larkin breaks down his 2016 SC Worlds – Video

2016 Short World Championships as reported by Lauren Neidigh MEN’S 100 BACKSTROKE – FINAL 2014 World Champion: Mitch Larkin (AUS), 49.57…

2016 U.S. Winter Junior Championships-West: Day 4 Race Videos

Take a look at the championship final races from the fourth and final day at 2016 U.S. Winter Junior Championships-West in College Station, Texas.

British Swimming Gets Funding Increase for Tokyo 2020

British Swimming will see a funding boost for the 2020 Olympics after their performance in Rio.

United States Wins Team Award At SC World Championships

The Americans won the team trophy at the SC World Championships with 8 gold and 30 total medals to lead the tally.