The Olympic media march continues for Olympic star Ryan Lochte. Wednesday, a taste of Lochte’s new workout video, Lochte Hard-CORE, goes live on his website, ryanlochte.com.
As you can see from the teaser video above, Lochte and crew captured the workout footage in Gainesville, Florida. True to his word, Lochte has stayed close to home to maintain his brutal training regiment on the run-up to U.S. Olympic Trials in Omaha.
The video is produced by Erika Wright of Wright Entertainment & Sports and Lochte Enterprises. USA National Teammate and training partner Conor Dwyner offers backup. Matt DeLancey, Lochte’s famous strongman coach, stars as well.
Lochte is managed by Erika Wright and Shawn Zenga.
FROM THE VIDEO DESCRIPTION: A revolutionary new home workout series that is truly breaking the elements of home workout training. Starring Ryan Lochte, six-time Olympic Medalist and his trainer Matt DeLancey, Lochte Hard-CORE will focus entirely on the core. The core is the most important part of a swimmer’s body because it is the foundation of strength. Without a strong core a swimmer’s strokes alone would not be powerful enough to win the gold. The core is also the most important part of YOUR body!