Swim Goggles with a Smart Display

Courtesy: FORM, a SwimSwam partner. 

Swim goggles. Doesn’t it seem like they’re missing something?

How about live metrics like split times, stroke rate/count, and distance? Maybe on a see-through display built right into the eyecup? And fully customizable, so you can choose what to see and when?

That’s the newly announced FORM Swim Goggles. And they’re coming August 7th.

Built in a secret lab over the past three years by ex-competitive swimmer Dan Eisenhardt, working alongside a team of former Intel engineers and two-time Olympic swimmer Scott Dickens, this looks like the holy grail of swimming tech. FORM says these goggles meet the needs of the sport’s most demanding athletes but are easy enough to use for all swimmers.

And they’re not all tech, either. According to FORM, these goggles feature a premium build with high-grade materials and five nose bridge sizes, so every swimmer can get a tailored, comfortable fit.

Launching alongside the goggles is the FORM Swim App for iPhone and Android. This free app lets swimmers review and share workouts tracked by the FORM Swim Goggles, see progress over time, and customize the goggles’ metrics display. You can choose what metrics to show while swimming, after turns, and during rest.

FORM isn’t taking pre-orders, but the goggles will be available on August 7th from www.formswim.com. Asking price? $199. Seems like a steal when the new Apple Watch starts at $399, and premium goggles from Speedo are up to $85.

You can follow FORM on Instagram, Twitter, and Facebook for updates.

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That is sweeeet!!!


Mom! can’t find my googled

Justin Wright

I was sitting on this idea for years. Even got to the prototype stage. I don’t know how they figured out how to make a screen visible when it’s less than half an inch from the eye, but sheesh thats pretty cool. Hopefully they don’t fog and make the whole idea obsolete after a few uses.

Justin. I tested this product. It works. On the wall between repeats, you can face the morning sun on a bright day—and the display is clear, totally visible. What’s weird is that I could swim an entire practice, walk around on deck, talk with my buddies, and I did not notice the display until I needed to focus on it. The display wasn’t disorienting at all. It’s simple there when you need it….


Also had a similar idea, along with a speaker/microphone earpiece for coaches to speak to the swimmer while practicing…obviously a swimmer wouldn’t want a coach constantly speaking in the ear…but maybe on longer repeat sets, coach can chime in (“add your legs hard on this next 50”, even real-time stroke technique changes middle of repeats or practice races like “you’re circle swimming” or, “a little short on your right arm entry, stretch a little more!”…I could easily see how a swimmer would get quickly annoyed by this, but I think it would work at more advanced levels (college, national team as opposed to hs, or club swimming). so many other sports are adding technology to their equipment. Outside of perhaps… Read more »

Steve Nolan

Was the asymmetry weird?


How would this work for a swimmer who’s, say, almost legally blind in the opposite eye of the display without glasses? I think it’s a cool product but it might not be accessible or safe for everyone.


A very good question. I have been swimming with Form prototypes for the past 6 months. Amazing. The assymetry is a non-factor, hadn’t even considered it until I read your note.

Chuck D

When you tested this, did you try testing it’s precision. Maybe some 25s on a stopwatch? I’d be curious how accurate the splits can actually be… USRP with no coach?

Swim rando

Anyone else accidentallyreading this is Mel’s voice?


How did you get your name to be red

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