Pacific Lutheran University Partners With blueseventy

Pacific Lutheran University, the Tacoma based Northwest Conference swimming champions, have agreed in partnership with neighboring Seattle based blueseventy. PLU was founded in 1890, and it’s NCAA Division III swim team is enjoying success in the pool as well as the classroom, with a streak of three straight conference titles to go along with Scholar All-America Team Awards for the men’s and women’s teams.

Lutes swimmers will have access to blueseventy performance swimwear, goggles, bags and new r10 technical race suit, which propelled athletes of the highest level to medal winning performances this summer. PLU head coach Matt Sellman said: “We are excited to work with blueseventy, a company local to us with good people and great products. It’s a great fit for our program.” Sellman recently became the first coach in conference history to be named NWC Women’s Swimming Coach of the Year for four consecutive seasons.

blueseventy’s team sales coordinator, Molly Larson, added: “We’re really pleased to be able to support PLU swimmers to achieve their best in the pool this season. We have seen athletes this summer request the new r10 for the very highest level of competition, and I’m excited to help facilitate the same opportunity for the Lutes.”

The Lutes begin their season at the Northwest Conference Relay and Spring meet in Forest Grove, Oregon on October 28th.  Follow the PLU swim team at


There isn’t a second that goes by when the team at blueseventy aren’t thinking about you. How you eat, breathe, train, play, win, lose, suffer and celebrate. How swimming is every part of what makes you tick. Aptly named because 70% of the earth is covered in water, blueseventy is a world leader in the pool and open water. Since 1993, we design, test, refine and craft products using superior materials and revolutionary details that equate to comfort, freedom from restriction and ultimately a competitive advantage in the water. This is where we thrive. There is no substitute and no way around it. We’re all for the swim. Learn more at

Courtesy of blueseventy, a SwimSwam Partner.

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