Sporti Debuts the 2025 Granny Sweater Collection
Playful, festive prints designed to celebrate the season with family, friends, and plenty of poolside fun.
Make Every Stroke Count with RIPPLE Swim Paddles
Ripple Swim Paddles are designed by swimmers to safely improve all levels of training.
Best Chlorine-Removing Shampoos for Competitive Swimmers
Chlorine doesn’t care if you’re a club swimmer or an Olympian. If you’re not washing the chlorine out of your hair, you’re going to feel it.
Top 10 Swim Goggles for Competitive Swimmers In 2025
When you’re training for months and shaving hundredths, the right pair of goggles isn’t just a preference—it’s a performance requirement.
Why Do Real Swimmers Wear Speedo Briefs?
Let’s get one thing out of the way: Speedos are more than a fashion statement for men in swimming. They’re a culture.
The Dirty Truth About Chlorine, Sweat, And Your Swim Gear
Let’s not sugarcoat it: swim gear gets gross–fast. Chlorine, sweat, sunscreen, and bacteria build up on your suits and training equipment.
How Your Rival Team Is Getting Ahead
How are smart clubs getting ahead? They pick the one tool that makes practice more organized, focused, and efficient. That tool is Neon Pace Clock.
2025 Best Budget-Friendly Tech Suits for Competitive Swimmers: A Buyer’s Guide
When it comes to tech suits, swimmers know—premium suits can cost $500 or more. But what if you don’t have that kind of cash lying around?
Affordable Swim Gear for Competitive Swimmers: Suits, Goggles & More
Between doubles and meets, swimmers to cycle through suits, goggles, and gear faster than most people cycle through laundry. It’s expensive!.
What The Heck Is Euro Swimwear?
Euro swimwear offers just enough coverage to stay modest, but not so much that you’re dragging a parachute behind you during pace work.
10 Best Women’s Thick Strap Training Swimsuits For Real Swimmers
Thick strap training suits are the workhorses of the pool—designed for mileage, durability, and cut for athletes who live and breathe chlorine.
Olympic Medalist and World Champion Katharine Berkoff Endorses Spectrum Aquatics Sprint
Berkoff has officially endorsed the Sprint with Rapid Lock™ starting block top as well as the full line of Spectrum Aquatics competitive pool equipment.
One Last Lap for the FINIS Smart Goggle
As the swim tech category continues to evolve and new wearables enter the market, we’ve made the decision to sunset the Smart Goggle at the end of 2025.
The 24 Best Competition Swimming Goggles – Ranked by Performance
You need a goggle that doesn’t fog or shift on the start. You need a goggle that fades into the background so you can focus on your race.
The 12 Best Swimming Kickboards for Swim Training: A Complete Guide
We’ve reviewed a wide range of kickboards to help you make the right choice. From affordable designs to premium boards, we’ve covered them all.