Denmark Protests Misapplication of FINA Cap Rule
Controversy over cap rules have reared its head again, this time in regard to the pre-race ready room procedures. The…
Online Pawn Broker Marketing to Olympic Athletes
“And now you can pawn your medal for a zero interest loan.”
Tuesday Halts Olympic Athlete Marketing “Rule 40”
Phelps and Lochte have pushed marketing hard throughout the months of June and July, and here is why. (Photo Courtesy: Mike Lewis/OlaVistapPhotography.com)
How Much is a 2012 Olympic Gold Medal Worth?
This year’s Olympic medals will be the heaviest ever at a Summer Olympic Games by nearly double. At 400 grams…
Swimming Australia Announces $750,000 for Olympian Funding
Swimming Australia, in the never-ending struggle to find the best and most efficient way to encourage top athletes into the…
Athlete Approved Will be Removing Cap Logos in Omaha
The masterminds behind the Pro Duel Meet 1 that swept through the swimming community is back with a new venture:…
Tucson Ford and the Great Trials Loophole
Former NCAA Champ Annie Chandler is one of the athletes who will sport the Ford emblem at Trials. (Photo Courtesy: ©Tim Binning/TheSwimPictures.com)
How Much of a Difference Does Logo Placement Make?
(Photo Courtesy: Mike Lewis/OlaVistaPhotography.com)
NCAA Suspends Additional $2,000 Scholarship Payment After 125+ Schools Call for Override
In October, the NCAA announced a new program that would increase the value of full-scholarships by $2,000 to cover a…
Canadian Olympic Committee Announces Financial Incentives for Coaches
The Canadian Olympic Committee has announced a slew of new funding for their Own the Podium initiative that is designed…
Ryan Lochte Crosses Over with Gillette, Ralph Lauren Sponsorships
As far as sports go, swimming does not usually produce fashion icons. The suits are all fairly similar, and rarely…
Update: FINA Delists Italy as Hosts of 2014 Worlds; FIN Issues Clarifications
In an update to a previous story, FINA has officially recognized Italy’s withdrawl as hosts of the 2014 World Short…
Maryland's Budget-Draining Paradise
The Maryland Swimming & Diving team is in line to be cut because of a $4 million budget shortfall, and…