Following the Women’s NCAA Championships in March, Missy Franklin announced that she was going professional and that she signed with sports agent Mark Ervin. Since that announcement, she has been fairly quiet publicly.
She managed to break that silence today, however, making her first endorsement as a professional swimmer. Although it is not a major suit deal or corporate sponsorship, her public endorsement is symbolic of what we will begin to see from her in this next phase of her swimming career. She sent out a tweet today inviting swimmers to “break some records with [her] this June at the Tennessee Swim Camp.”
It may be a small endorsement for a swim camp, but an endorsement from Missy Franklin carries a lot of weight within the swimming community. At this time, she is still offically unsponsored, even though negotiations with companies are most likely in the works.
Wonder if team Aqua Sphere is mounting an effort. Would be a huge coup to go from also-ran to having both the male and female top marketable athletes in the sport.
Missy could get an attractive equity component plus some creative input on the women’s product line. They could even tweak the MP/MVP logo — just soften the color of the curvy-part of the P so it looks like her initials and still reads MVP.
#goodatbusiness
Here’s a list of sponsors that work great for Missy:
ANYONE WITH A BRAIN AND A FEW BUCKS would be after this gal!