Promo Video: The ALL-NEW Redesigned SwimOutlet.com

The video above is SwimOutlet.com’s newest promo highlighting their re-designed website. See the re-designed site here.  See their release below:

Spring is a time for new beginnings and this is especially true for SwimOutlet.com, the web’s most popular swim shop. The nation’s biggest online aquatics retailer has launched its first-ever site redesign, creating a fresh new look and adding dozens of new features to further improve the site experience and position itself for continued growth in the aquatic category.

Over one year in development, the new SwimOutlet.com site includes a revised layout, refreshed color palette, high-resolution product photos, a new navigation bar with drop-down categories and easy-navigation for shopping by activity. At the same time, SwimOutlet.com has continued to improve its industry-leading categorization and search capabilities allowing customers to quickly – and accurately – find products they are looking for with just a few clicks.

SwimOutlet.com, monitor, site re-design“THE REDESIGNED SWIMOUTLET.COM GIVES OUR SITE A NEW LOOK AND FEEL, WHILE ENHANCING PERFORMANCE AND THE OVERALL USER EXPERIENCE,” SAID AVI BENAROYA, CEO AT SPIRALEDGE, INC. “EASE OF NAVIGATION, ENHANCED PHOTOS, AND SEARCH WAS A KEY PRIORITY FOR OUR REDESIGN. THE NEW LOOK AND FEATURES WILL FURTHER SWIMOUTLET.COM’S POSITION AS THE LEADER IN THE ONLINE AQUATICS SPACE WITH ROOM FOR GROWTH.”

Visitors to the new SwimOutlet.com will discover a new look and feel with every click. Some of the site’s advancements include:

  • Ease and ability to find product quickly with enhanced search, sorting and new filtering options.
  • Fresh design and layout: bold graphics and photos, buying guides, expert advice.
  • Personalization: product recommendations integrated throughout the site experience to drive a more relevant individual experience.
  • Easy navigation: improved site structure, and consistent and clear product information.
  • Streamlined cart and checkout with simplified check out process, including PayPal and Google Wallet

All of the features, swimming info and sections enjoyed by visitors, such as buying guides,Clearance CornerWeekly Swim TipsGold Medal DeliveryGold Medal Minute interviews with star swimmers, SwimOutlet.com blog, expert reviews and other athlete videos remain on the site with refreshed graphics.

This release was provided courtesy of SwimOutlet.com, a SwimSwam partner.

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About Gold Medal Mel Stewart

Gold Medal Mel Stewart

MEL STEWART Jr., aka Gold Medal Mel, won three Olympic medals at the 1992 Olympic Games. Mel's best event was the 200 butterfly. He is a former World, American, and NCAA Record holder in the 200 butterfly. As a writer/producer and sports columnist, Mel has contributed to Yahoo Sports, Universal Sports, …

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